Valentine’s Day is nearly upon us! This holiday has never been my particular cup of tea, and I know I’m notoriously hard to buy gifts for because I buy myself what I want pretty frequently. Here are some items that I’ve purchased recently (plus a few on my wish list) that I think are perfect … Continue reading
Last time we discussed what we’ve accomplished in 2013. Maybe you even took the time to print out the free printable to note down all the great things you’ve done last year. If not, think about it! Before moving forward, it’s important to reflect on what your goals were in the past, what you checked … Continue reading
Happy Holidays! Whew! I apologize for my radio silence for the majority of this year. I promise 2014 will be back on track around here! I think I had a pretty good excuse for my distraction. You see, in 2013, we had a little baby owlette! Being pregnant and having a newborn kept me pretty … Continue reading
Cue the happy music…it’s the most wonderful tiiiime of the year…do do do. No, not really. It’s tax season! If you have the pleasure of knowing a tax accountant, you probably won’t see them much between now and April 15th. That’s right ladies and gents, it’s time to do your taxes! As an entrepreneur, you … Continue reading
Last time in our Creative Accounting series, we discussed how important it is to keep track of every expense related to your creative small business. Today, we’ll zoom in on a particular category of your expenses, called “overhead”. No, I’m not talking about you buying an overhead projector. Overhead is a term used in cost … Continue reading
Before we really delve into methods of marketing and spreading the word about your shop, let’s take a look at one of the sources you can utilize to evaluate the success of your future marketing efforts: Google Analytics. It’s a good idea to set up (or revisit your existing) Google Analytics account now, so that once you … Continue reading
Last week, we talked about how important record-keeping or bookkeeping is for your crafty business. Today, let’s talk about what sort of information you should be keeping track of in your new “books”. The rule of thumb is that, when it comes to recording your financial info, you basically can’t record too much. Everything is … Continue reading
Since it’s the beginning of the year, we’re rolling out all our newest series for Crafting a Business 101. Last week we debuted Creative Accounting, and today we’re revealing Marketing Magic! The term “marketing” might seem very specific or conversely very vague to you. Or maybe you think that if you have no marketing background … Continue reading
Welcome to Lazy Owl’s newest article series, Creative Accounting, brought to you as a (hopefully) weekly feature as part of the Crafting a Business 101 series. You may or may not know, but by day I am a *gasp*…accountant! A certified public accountant, or a CPA, to be exact. I’ve also been the owner/designer/bookkeeper for … Continue reading
Last post of 2012! We’re running out of time to think about our goals for the new year. Like we’ve talked about before here, here and here, it’s time to brainstorm and put in writing a set of measurable, specific goals for your creative business to strive for in 2013. Here are some guidelines to … Continue reading
The Lazy Owl 